Afraid of seeing another handful of hair in the drain?
It often starts at the scalp, not the hair: when oil builds up around the follicles, care cannot reach the roots well.







Every detail was refined by Hairstory founder Derick Ooi.
Real customers unboxing, using and sharing after use (in Chinese). 👉 Swipe and see for yourself.
Very often, scalp problems come from oil, dirt and stress building up around the follicles, so care cannot reach the roots. It is like skincare on skin that has not been cleaned. LAB 11 focuses on three things:

Clear the oil and dirt clogging the follicles so your scalp can breathe again.

Bring care straight to the roots to help keep them in better condition.

Keep your scalp balanced day to day, every time you wash your hair.
Real customers, shared with permission. Original photos and messages are kept; English translations are as close to word-for-word as possible. Headlines were added by LAB 11. Individual experience. Results vary.
Real customers’ WhatsApp before-and-after messages, from both men and women. Original screenshots, with English translations.
Real customers, shared with permission. Original photos and messages are kept; English translations are as close to word-for-word as possible. Headlines were added by LAB 11. Individual experience. Results vary.
All shared with permission by real customers · @Lab 11 Malaysia
If you have read this far, you really care, and you are probably tired of guessing. Take 30 seconds to check your scalp, and we will suggest the set that fits you best. Free, and you will know right away.
Real customers’ daily routine · Captions translated from Chinese below · 👉 Swipe
“After washing and blow-drying, you can spray this tonic on thinner areas~” · Translated from Chinese
“Spray the essence onto your scalp” · Translated from Chinese
“I spray it on the emptier parts of my parting” · Translated from ChineseCleanse, care and nourish, three steps together. Every time you wash your hair, you are caring for your scalp.




A regular shampoo only washes the surface of your hair. LAB 11 Shampoo is specially designed so you can get close to a salon-level deep scalp cleanse at home, once a week. This is one reason many people say they feel the difference with LAB 11: results come not only from the ingredients, but also from the right routine.
A salon-developed home scalp care system vs using shampoo only
| LAB 11 complete care | Shampoo only | |
|---|---|---|
| Background | ✓ From the experience of Hairstory’s 25-salon chain in Malaysia | Mainly everyday mass-market washing |
| Care system | ✓ Cleanse the scalp + care for the roots + repair the strands | Mostly just cleansing |
| Routine | ✓ Daily double wash + a weekly 10-minute deep treatment | Usual daily wash |
| Root care | ✓ Scalp Essence, morning and night | Usually no dedicated root care |
| Made for here | ✓ Designed for Malaysia’s hot, humid climate | One-size-fits-all formula |
Not just another shampoo — a complete scalp care routine at home.
Instead of switching products again, look at the test data of the ingredient itself. How LAB 11’s core raw ingredient, Red Clover, performed in the supplier’s ex-vivo test:
Measured: hair follicle elongation, ex vivo (raw ingredient, not the finished product). LAB 11 is a non-medicated daily care product; experiences differ, so keep using it and observe.
*Ex-vivo result for the raw ingredient (Red Clover) from the supplier. It does not show the effect of the finished LAB 11 product on people, and it is not a hair growth speed.
Our core scalp care ingredient.
Nourishes the scalp and helps keep it comfortable.
Gives scalp cells energy.
Softer, stronger-feeling hair with less dryness and breakage.
*In-vitro / ex-vivo data for the raw ingredients from the supplier. Not the effect of the finished product on people. Results vary.
LAB 11 LUXE is developed by Derick Ooi, founder of Hairstory, a chain of 25 professional salons in Malaysia. 30,000+ sets sold. No SLS / SLES and no parabens in the formula.
After many years in hair, I know how frustrated customers feel: they switch products again and again, spend the money, and the hair still falls. Too many products only “wash the hair” and do not really care for the scalp and roots. So I turned years of experience from Hairstory’s 25 salons into a routine you can use at home every day. That is LAB 11.
This is true for any hair care. Follicles need time. Give yourself a fair chance:
A hair cycle takes 3–4 months. If you are serious, it helps to have enough to keep the routine going.



Tap a product to see its pack sizes and choose what suits you.
If it is your first time, honestly: do not buy just one bottle. Cleanse, care and nourish together, so your scalp gets the full routine.
👆 Tap to choose · Add any single bottle for RM10 off your order · Ships today · Free shipping in Malaysia
🔒 Secure checkout · Ships today · Free shipping in Malaysia
🚚 Shipped by Ninja Van · West Malaysia 3–5 working days · East Malaysia 7–10 working days · with tracking number
Operated by LAB 11 INTERNATIONAL SDN BHD · SSM 201801026730 (1288754-D) · Penang
SET B has 2 Shampoo + 2 Scalp Essence. The same amount bought separately costs RM580, so SET B saves you RM222. A single salon scalp treatment is often RM200+, while LAB 11 lets you keep up the routine at home every day. Want to try first? Start with SET A at RM188.
Using the three products together gives the most complete routine 😊
① Shampoo · daily scalp cleanse
Wash once a day, twice each time.
First wash: remove oil, sweat and residue.
Second wash: use a small amount and massage your scalp with your fingertips for 1–2 minutes, then rinse.
② Soft Mask · instead of conditioner
After washing, towel off most of the water → apply from mid-lengths to ends (not on the scalp) → comb through so every strand is coated → leave on for 3–5 minutes, then rinse.
It is made to replace a regular conditioner, with more complete moisture and care. Especially good for dry, frizzy, tangly, coloured or permed hair.
③ Scalp Essence · scalp care
Use morning and night. After washing, dry your scalp, then spray directly onto it. You can focus on the hairline, crown or thinner areas. Massage gently for 1–2 minutes, no need to rinse. If you did not wash your hair in the morning, you can spray it onto a dry scalp.
This is a specially designed way to use LAB 11 Shampoo, so you can get close to a salon-level deep scalp cleanse at home.
Once a week:
1. Before washing, part your hair into sections while hair and scalp are dry
2. Apply about 8–10 pumps of shampoo along each parting and onto the scalp
3. Massage gently with your fingertips so the shampoo covers the scalp
4. Leave on for about 10 minutes
5. Add a little water, lather, massage a little more, then rinse
6. Wash a 2nd time as usual with a small amount of shampoo
Afterwards, your scalp usually feels fresher and lighter, and your hair has more volume.
⚠️ Once a week is enough. No need to do it every day. Daily cleansing + a weekly deep treatment make the full routine.
Most people first feel a fresher scalp in the first 1–2 weeks. Hair fall and volume follow the hair growth cycle, so give it about 3–4 months to observe. It is faster for some people and slower for others. Results vary from person to person.
Yes. The formula is gentle, with no SLS / SLES, no parabens and no mineral oil, and all three products passed SGS heavy-metal testing. You can use it during pregnancy and after giving birth. If your scalp is very sensitive, try it on a small area first.
LAB 11 is a non-medicated daily care routine for your scalp. We suggest keeping it up to maintain your scalp and hair condition.
Most people start with SET B (2 Shampoo + 2 Scalp Essence), our most popular set. Want to try first? Choose SET A. Heavy hair fall and dry, frizzy hair too? Choose SET C.
Yes. Dry, oily, normal, coloured or permed hair can all use it, because it focuses on the scalp and roots, not just the strands. Oily scalps usually feel fresher first; dry hair usually feels softer. If your scalp is very sensitive, try a small area first.
Join the LAB 11 WhatsApp channel for scalp care tips, real customer stories and special offers (mostly in Chinese). No pressure.
A hair cycle is about 3–4 months. The earlier you start, the easier it is to observe changes. Start today and give your scalp a fair chance.
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